08.10.2009 The Art Institute No Comments

PASSION FOR FASHION COMPETITION FOR HIGH SCHOOL SENIORS

Kristyn Rethaford of San Bernardino, with a dress and matching purse she designed for the 2008 Passion for Fashion competition, was one of two Inland Empire high school seniors to receive a $3,000 scholarship to The Art Institute of California – Inland Empire last year. Students who graduate from high school in 2010 can submit an original fashion design or marketing plan to the 2009 Passion for Fashion competition, for a chance to win a scholarship to The Art Institute of California – Inland Empire, and entry into a national-level competition for a full scholarship.

(SAN BERNARDINO, Calif.) — The Art Institutes’ Passion for Fashion Competition 2010 provides high school students an exciting glimpse of the highly competitive fashion industry.  They offer students interested in Fashion Design or Fashion Marketing, Merchandising or Retail Management an opportunity to win a full-tuition scholarship to study fashion at one of The Art Institutes schools, including The Art Institute of California – Inland Empire.

Eligible students can enter the Fashion Design or Fashion Marketing and Merchandising and Retail Management category at The Art Institute of California – Inland Empire. 

Open to high school seniors across North America, The Art Institutes Passion for Fashion Competition was created to encourage and reward young fashion design and fashion marketing, merchandising and retail management talent at the high school level. 

“Since it began five years ago, interest in the competition has taken off”, says Sherry West, Fashion Academic Director, The Art Institute of California – Inland Empire. 

“We saw a record number of applicants enter last year’s competition. There are so many wonderful fashion courses in high school today, and many students see a career in this industry within their reach,” said West.

The competition consists of two categories: 1) Fashion Design and 2) Fashion Marketing and Merchandising and Retail Management.

The grand prize winner in each category earns a full-tuition scholarship to an Art Institutes school to study in a fashion program.  Each grand prize winner, in partnership with Seventeen Magazine, also receives a trip to New York City to attend a Fashion Week show, attends a “meet and greet” at Seventeen Magazine’s offices, lunches with a Seventeen Magazine Style Pro and receives a $500 shopping spree. 
 
In this year’s Passion for Fashion Competition, students will be asked to create an original “evening wear” design for the Fashion Design category or an original Fashion Marketing, Merchandising or Retail Management plan for the corresponding category.
To be eligible, students must be a senior in high school, set to graduate in 2010, complete an Entry and Release Form, have a minimum cumulative G.P.A. of at least 2.0, write a short essay describing their interest in fashion and submit a finished, originally designed evening wear garment and process book, for the Fashion Design category or a create a product or plan for the Fashion Marketing and Merchandising and Retail Management category for complete details.

Please visit www.artinstitutes.edu/pr.aspx?ID=p4f10001st Call for Entries P4F Comp – Template Press Release BPC Reviewed[1].docx.

Deadline for entries into The Art Institutes Passion for Fashion Competition is November 20, 2009.  For more information on how to enter The Art Institutes Passion for Fashion Competition and for official rules, visit www.artinstitutes.edu/pr.aspx?ID=p4f1000 or contact Monica Jeffs at (909) 915-2100 at The Art Institute of California – Inland Empire.

The Art Institute of California – Inland Empire offers Bachelor of Science degree programs in Game Art and Design, Graphic Design, Web Design and Interactive Media, Interior Design, Fashion and Retail Management, and Media Arts and Animation. It offers an Associate of Science degree program in Graphic Design, and a Bachelor of Fine Arts degree program in Fashion Design.

The Art Institute of California – Inland Empire offers an Associate of Science degree program in Culinary Arts and a Bachelor of Science degree program in Culinary Management.

Each program is offered on a year-round basis, allowing students to work uninterrupted toward their degrees.

It’s not too late to start a new term at The Art Institute of California – Inland Empire. Courses begin Nov. 12 and classes are offered in the day, evening and on weekends for new and reentry students.

The Art Institute of California – Inland Empire is one of The Art Institutes (www.artinstitutes.edu), a system of over 40 education institutions located throughout North America, providing an important source of design, media arts, fashion and culinary arts professionals. 

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